'Media Are' or 'Media Is'?

If you think media should always be treated as a plural, the experts' opinions may surprise you.

[audio:http://www.grammarunderground.com/wp-content/uploads/2011/09/0061-Media-Is-vs-Media-Are-w-accompanying-blog-post.mp3|titles=0061 Media Is vs Media Are w accompanying blog post]

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